Sunbeam proves it’s Australia’s favourite brand once again

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May 2012
Sunbeam has scooped the pool at theAustralian Women's WeeklyProduct of the Year awards with the Café Series® Planetary Mixmaster® (MX9200) being chosen by readers as their favourite Small Appliance.
The Awards captured the attention of The Weekly's 2.2 million readers, giving them a voice on deciding which items offer Australia's best quality and value for money.  A panel of expert judges and the team from the magazine rate more than 800 initial entries based on quality and value-for-money, to select a range of finalists.Australian Women's Weeklyreaders then had the final say on their favourite products.

The Sunbeam SecretChef™ Electronic Sear and Slow was also selected as a finalist in the Small Appliance category.  "Both products are flagship products for us in their respective categories and the win is testament to their quality and value to the consumer," Sunbeam Marketing Manager, Nicole Cowley said.

Sleek and modern in design, and capturing the essence of the commercial kitchen, the Café Series® Planetary Mixmaster® offers the ultimate in performance, design and durability. Constructed fully from die-cast metal and featuring a 1,000 watt powerful torque control motor, the Planetary Mixmaster® ensures superior mixing control to create cafe and restaurant inspirations at home.

The Planetary Mixmaster® was designed and engineered in Australian, by Sunbeam's expert in-house designers, based on consumer insights into the day-to-day use of mixers.  These insights lead to the innovation of the large, intuitive LCD screen with unique 'instant pause' feature and in-built timer.  The timer can be set to count up to, or down from 20 minutes, and can also assist the user when the mixing is complete and the cake is in the oven, as it doubles as a kitchen timer when no speed is selected.

A finalist in the Small Appliance category of the Product of the Year Awards, the SecretChef™ Electronic Sear and Slow Cooker has also been designed to make life easier and is an all-in-one cooker that sears and slow cooks.  With no need for separate pans or to even use the stovetop, the product can be used as a fry pan or slow cooker that can create traditional roast dinners, mouth-watering soups, delicious desserts and of course slow-cooked casseroles and curries.  With its 5.5 litre capacity, it is a perfect addition to the family kitchen.

"Both products offer unique features and innovation, excellent quality and value for money.  We are thrilled our consumers agree," Nicole Cowley said.